Santogold is a relatively new, up and coming artist. And what better way to get your name out there then a few commercial uses of your song? We already saw her in the Converse campaign, and tonight for the first time I saw the Bud Light Lime commercial featuring "Creator". I'm not really sure how I feel about the aesthetics of this commercial... but I love this song.
3 comments:
Santogold: paying the bills.
It is an interesting line though between selling out and making the money you deserve as an artist.
I don't think she's selling out. If she is then you could say The Kooks, Kings of Leon, The National, MGMT are all selling out as well.
tots saw her on mtv tonight.
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